Honestly report data, results, methods and procedures, and publication status. Do not deceive colleagues, research sponsors, or the public.
Ethical norms also serve the aims or goals of research and apply to or other scholarly or creative activities.
There is even a specialized discipline, research ethics, which studies these norms.
One may also define ethics as a method, procedure, or perspective for deciding how to act and for analyzing complex problems and issues.
For instance, in considering a complex issue like , one may take an economic, ecological, political, or ethical perspective on the problem.